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5 Benefits Of Using Custom Packaging For Your E-Commerce Business
Boost your brand with The Custom Boxes. Learn how custom printed packaging with logo and custom packaging boxes wholesale help eCommerce businesses grow, impress, and save money, in this amazing blog post.
Packaging in the e-commerce market nowadays is much more than a place to keep a product. It stays whole, establishes your brand, increases your assurance, and prevents your transactions from being unsafe.
Let’s explore five big benefits of using Custom printed packaging boxes, and other styles offered by The Custom Boxes. These tips are perfect for businesses looking to stand out online.
1. Stronger Brand Identity and Customer Trust
The moment your package lands on a doorstep, it starts telling your brand’s story. With custom printed packaging with logo, shoppers instantly know who sent the package. That logo builds trust. A study from Dotcom Distribution found that 61% of shoppers said branded packaging makes a brand seem more high-end (Dotcom Report).
You may create packaging with your logo, colours, and messaging by using The Custom Boxes. Whether you’re shipping skincare or books, your packaging should speak clearly to your customer.
- 40% of buyers post pictures of branded packages in social networks (Packaging Digest).
- The unboxing videos have several million views per month on YouTube.
2. More Memorable Unboxing Experience
Packaging with a branded label sets a regular delivery into a special one. That experience encourages repeat purchases. Indeed, as per Invesp, those with a positive unboxing experience are more likely to reorder. 52 per cent of internet shoppers say that they would be highly likely to buy something more should the merchandise arrive in something nicer(Invesp Study).
The Custom Boxes offers a wide range of materials and styles to make this moment unforgettable:
- Use soft-touch finishes or gold foil for Custom Luxury Packaging Boxes.
- Select environmental friendly kraft materials and make them consistent with the mission of your brand.
3. Lower Shipping Costs and Less Waste
Many e-commerce stores use boxes that are too large for their products. This increases shipping costs and adds waste. But with custom packaging boxes wholesale, you can order packaging sized just right. This helps in three big ways:
- Lower Dimensional Weight Charges – Shipping carriers like USPS, UPS, and FedEx charge based on box size. Smaller boxes = lower costs.
- Better Product Protection – There is less movement within the box as it fits tighter, and this lessens damage.
- The Less Filler Material Required – You will not need to add additional bubble wrap or packing peanuts anymore, which saves you money and the planet.
Amazon Frustration Free Packaging Project has resulted in a 16 per cent reduction of the damage rates of 16 percent and 33 per cent material savings (Amazon Packaging Report).
The Custom Boxes will have a safe shipping packaging of the right size, which can be used to send in the box the right size, whether you are sending jewellery or electronics.
4. Eco-Friendly and Sustainable Choices
Environmentally conscious customers are present today. According to one of the recent reports published by Deloitte around 2023, 64 percent of US consumers consider sustainable packaging a relevant parameter in they shop online (Deloitte Study). That’s why The Custom Boxes offers eco-options for:
- Kraft cardboard and recycled paper
- Soy-based inks for printing
- Compostable inner trays and padding
This makes your packaging attractive to environmentally conscious buyers. Green packaging also improves your brand’s public image. Even better, some shoppers are willing to pay more for sustainable packaging. In a McKinsey study, 55% of Gen Z shoppers said they would pay more for brands with sustainable practices (McKinsey Report).
So, when you choose Custom Printed Packaging Boxes with eco-features, you help the planet and impress your buyers.
5. Better Protection Means Fewer Returns
Custom Packaging is designed to hold your specific item. It protects fragile goods better than stock boxes. For example, The Custom Boxes offers Single Wall Cardboard Boxes and tougher double-wall versions for heavier items. A Forbes article says poor packaging costs e-commerce businesses billions of dollars every year due to product returns. With Custom Packaging Boxes:
- Your product fits perfectly.
- You can add inserts or foam for protection.
- Outer layers can be water-resistant or shockproof.
Why Choose The Custom Boxes?
The Custom Boxes is a trusted leader in packaging for e-commerce. We offer:
- Printed Packaging with Logo to build trust
- Wholesale Boxes to save costs
- Luxury Packaging for a premium feel
- Custom Boxes that are stylish and practical
Our boxes are suitable for all industries, including cosmetics, apparel, electronics, food, and more. We also offer fast delivery, design support, and sustainable options. And our Cardboard Boxes and Customised Boxes are always crafted with care and attention to detail.
Final Thoughts
Custom packaging is not too much a trend but it is a clever business decision. The savings on the shipping costs, the creation of a strong brand are just some of the positive effects that are objective and achievable. The Custom Boxes provides you with custom packaging boxes exclusively designed after your product and your message. Never neglect the strength of packaging. Be noticeable, develop quicker, and have each delivery become a gift. Don't just leave your product to be held in your packaging; leave its future to it as well.
FAQ's:
What are the importance of packaging?
It safeguards your products as well as assists customers in recalling your brand.
What are the benefits of custom packaging?
Added trust, reduced shipping expenses, and repeat sales are made through custom packaging.
What is the role of packaging in e-commerce?
It builds the image of your brand and protects your goods in transport.
How does packaging attract customers?
Proper packaging makes the package stand out and provides an excellent unboxing effect.
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